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TOURISM

British Columbia is known worldwide for our spectacular natural environment, hospitality and exciting tourism experiences.

British Columbia's tourism industry is ready for growth:

  • The Vancouver 2010 Olympic and Paralympic Winter Games provide an unparalleled opportunity to market and showcase what we have.
  • Global marketing is building awareness and brand recognition of British Columbia's tourism products.
  • With websites developed for the North American, UK, German, French, Australian, Japanese, South Korean, Taiwanese, Chinese and Mexican markets, planning a trip to British Columbia has never been easier.
  • We have excellent international and domestic accessibility by air and a well-maintained, all-weather highway system.

To plan a trip to British Columbia, visit Hello BC. For more information on the British Columbia tourism sector, visit Council of Tourism Associations of BC.

Tourism researchers take TRIP to rural B.C.

How does a rural community develop a tourist industry? Researchers at Vancouver Island University are finding out through TRIP, short for the Tourism Research Innovation Project.

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